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Practical Guide to Fares & Ticketing
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Publisher:Cengage Learning
Author: Semer-Purzychi, Jeanne; Semer-Purzycki;
Publication Date:2000-09-01
ISBN-10:076681582X
ISBN-13:9780766815827
Number of Pages:448 Pages
Book Type:Paperback
Weight:925 gram
Books Dimensions:273 x 216 x 18 mm
Format of ebooks: PDF(Acrobat Reader) or Word version doc Document
Brief introduction of ebooks
Practical Guide to Fares & Ticketing


Written for students preparing for career positions in the travel industry, this text includes the most current information and practices on sales, promotion, booking, pricing, and Ticketing in air transportation in 2000.
Abstract
This comprehensive text is written in an easy-to-use, understandable manner for students preparing for career positions in the travel industry. It includes the most current information and practices on sales, promotion, booking, pricing, and Ticketing of airline travel. It also addresses the changing role of the retail travel agent as well as the effect of technology in the travel workplace. This text is designed to present a hands-on approach to selling airline travel and related services. Numerous tables, charts, examples, activity icons, key terms, examples, and exercises to reinforce the material. The text adheres to the "ARC Industry Agent's Handbook," the industry standard for the sale of airline transportation in North America to prepare students to enter the workforce.

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